PR and Communication



home	students	lecturers	units	CV's
back Reading list... Unit: Public Relations & Media Relations READING LIST Prepared Unit Tutor: Kirsty Veenhuysen BOOKS Introduction to Public Relations • Davis, A: Mastering Public Relations (Palgrave Master, 2004) • Theaker, A.: The Public Relations Handbook (Routledge, 2001) • Kitchen, P. J.: Public Relations: Principles andPractice (Thomson, 1997) • Harrison S., Public Relations: An Introduction, 2nd edition (Thomson, 2000) • Cutlip S., Centre A., Broom G. Effective PublicRelations, 8th Edition (Prentice Hall, 2000) • Heath, R. :Handbook of Public Relations (Sage, 2001) • Gregory, A.: Public Relations in Practice , 2nd Edition (2004) • Barry, A: PR Power: Inside secrets from the worldof spin (Virgin, 2002) • Moss, D Public Relations Cases (2002) • Grunig, J. (ed): Excellence in Public Relationsand Communications (Lawrence Erlbaum, 1992) • Jefkins, F.: Public Relations, 5th edition ( Prentice Hall, 1998) Media Relations & Writing News Releases • Bland, M. Theaker, A. Wrag, D.: Effective MediaRelations (Kogan Page, 1996) • Foster, J.: Effective Writing Skills for PublicRelations (Kogan Page, 2001) • Bartram, P. Writing a Press Release (1999) • Byrne, J. Face the Media, 2nd Edition (2002) • Baverstock, A. Publicity, newsletters and pressreleases (2002) Other • L'Etang, J. Pieczka, M.: Critical Perspectives in Public Relations (Thompson, 1996) • Seib, P & Fitzpatrick, K. Public Relations Ethics (London, Harcourt Brace , 1995) • Jones, N.: Soundbites and Spin Doctors (Indigo, 1996) • Hollis Directories JOURNALS • Public Relations Quarterly • Journal of Public Relations Research • Media Culture and Society , especially Vol 15 No 3 (1993) about PR PERIODICALS • Key industry periodicals: Campaign, Marketing, PR Week • IPR’s magazines: Profile, Behind the Spin WEBSITES The Institute of Public Relations www.ipr.org.uk Public Relations Consultants Association www.prca.org.uk About,com Public Relations http://catalogue.bized.ac.uk/roads/pubrel.html PR Source / Portal http://prsource.co.uk PR Job source http://prjobseek.com Media Relations UK www.media-relations-uk.co.uk UK Media Directory www.mediauk.com UK Press / Online Forum www.ukpress.org The PA Media Point http://services.press.net Response Source for PROs http://responsesource.com The Press Association www.pa.press.net The Press Complaints Commission www.pcc.org.uk Guardian Unlimited http:/guardian.co.uk Media Guardian Unlimited http://media.guadian.co.uk PR & Democracy www.prwatch.org PR Week Online www.prweek.com

Unit: Public Relations & Media Relations
READING LIST
Prepared Unit Tutor: Kirsty Veenhuysen

BOOKS
Introduction to Public Relations

• Davis, A: Mastering Public Relations (Palgrave Master, 2004)
• Theaker, A.: The Public Relations Handbook (Routledge, 2001)
• Kitchen, P. J.: Public Relations: Principles andPractice (Thomson, 1997)
• Harrison S., Public Relations: An Introduction, 2nd edition (Thomson, 2000)
• Cutlip S., Centre A., Broom G. Effective PublicRelations, 8th Edition (Prentice Hall, 2000)
• Heath, R. :Handbook of Public Relations (Sage, 2001)
• Gregory, A.: Public Relations in Practice , 2nd Edition (2004)
• Barry, A: PR Power: Inside secrets from the worldof spin (Virgin, 2002)
• Moss, D Public Relations Cases (2002)
• Grunig, J. (ed): Excellence in Public Relationsand Communications (Lawrence Erlbaum, 1992)
• Jefkins, F.: Public Relations, 5th edition ( Prentice Hall, 1998)

Media Relations & Writing News Releases

• Bland, M. Theaker, A. Wrag, D.: Effective MediaRelations (Kogan Page, 1996)
• Foster, J.: Effective Writing Skills for PublicRelations (Kogan Page, 2001)
• Bartram, P. Writing a Press Release (1999)
• Byrne, J. Face the Media, 2nd Edition (2002)
• Baverstock, A. Publicity, newsletters and pressreleases (2002)

Other
• L'Etang, J. Pieczka, M.: Critical Perspectives in Public Relations (Thompson, 1996)
• Seib, P & Fitzpatrick, K. Public Relations Ethics (London, Harcourt Brace , 1995)
• Jones, N.: Soundbites and Spin Doctors (Indigo, 1996)
• Hollis Directories

JOURNALS

• Public Relations Quarterly
• Journal of Public Relations Research
• Media Culture and Society , especially Vol 15 No 3 (1993) about PR

PERIODICALS
• Key industry periodicals: Campaign, Marketing, PR Week
• IPR’s magazines: Profile, Behind the Spin

WEBSITES

The Institute of Public Relations www.ipr.org.uk
Public Relations Consultants Association www.prca.org.uk
About,com Public Relations http://catalogue.bized.ac.uk/roads/pubrel.html
PR Source / Portal http://prsource.co.uk
PR Job source http://prjobseek.com
Media Relations UK www.media-relations-uk.co.uk
UK Media Directory www.mediauk.com
UK Press / Online Forum www.ukpress.org
The PA Media Point http://services.press.net
Response Source for PROs http://responsesource.com
The Press Association www.pa.press.net
The Press Complaints Commission www.pcc.org.uk
Guardian Unlimited http:/guardian.co.uk
Media Guardian Unlimited http://media.guadian.co.uk
PR & Democracy www.prwatch.org
PR Week Online www.prweek.com